HomeCoffeeBreville Launches Espresso Subscription Service Beanz.com In Australia

Breville Launches Espresso Subscription Service Beanz.com In Australia


A brand new e-commerce platform delivering freshly roasted espresso beans direct to customers from Australia’s main specialty espresso roasters.

Breville, the enduring Australian model that delivers award-winning espresso machines to customers all over the world, proclaims the launch of beanz.com — an e-commerce platform that gives a brand new digital vacation spot to discover, study, buy, and subscribe to the very best high quality, freshly roasted espresso.

This press launch was supplied to Sprudge for Sprudge Press Releases. Fascinated by submitting a press launch? Get in contact! Latest releases:

Designed to seamlessly complement Breville’s internationally famend espresso and occasional product portfolio, the third-wave espresso bean subscription offers a simple pathway and unique entry to 18 of Australia’s top-tier espresso roasters and counting for one of the best at-home specialty espresso expertise.

Having launched to crucial acclaim within the US in 2021, and the UK in 2022, beanz.com is developed for consumer-facing discovery and training, with associate roasters representing a rising group of best-in-class, famend, and rising roasters. Key roaster companions in Australia at launch embody ST. ALi, Pablo and Rusty’s, Veneziano, Allpress, Proud Mary, Seven Seeds, Padre and extra.

With beanz.com, Breville goals to supply full options to its clients with a complete turnkey at-home espresso expertise. The digital platform features a personalised quiz to determine particular person espresso preferences and tasting notes, beginning with the very first query most individuals have after shopping for a espresso machine: Which beans do I take advantage of?

With greater than 65 espresso choices and roast profiles accessible, the positioning ensures quite a lot of potentialities for each the skilled barista and newbie brewer, with devoted skilled recommendation, steering on completely different roasts, and recommendations on tips on how to carry out one of the best tasting espresso proper from the primary brew.

Ziv Shalev, Basic Supervisor, beanz.com says, “Utilizing freshly roasted, high quality espresso beans is one of the best ways to ship a top-notch in-home espresso expertise by our award-winning machines. We uphold a dedication to excellence at Breville and imagine that one of the best method is to ascertain a connection between our clients and one of the best espresso roasters within the nation. This permits us to supply a seamless service that delivers recent beans on to our clients’ doorways, making it simpler for them to take pleasure in distinctive specialty espresso proper within the consolation of their very own properties.”

For Lachlan Ward, CEO at ST. ALi, the alignment with Breville was an apparent alternative.
“It’s extremely thrilling to be a part of beanz.com and be capable of share our merchandise with an viewers who’re already engaged with nice espresso and nice house espresso tools,” says Ward, “We’re in esteemed firm on the platform, with clients ready to select from among the nation’s finest and brightest specialty roasters.”

The platform permits clients to discover and uncover completely different espresso roasts, whereas offering skilled steering and ideas alongside the way in which. The shopper may filter the espresso choice by quite a few classes together with roast choice, brew technique, mix or single origin, certifications, or just select the Barista’s Selection journey to obtain new and thrilling beans with each supply.

Jim Clayton, CEO, Breville says, “Our clients are counting on the truth that we all know the basics for delivering a real speciality espresso expertise at house. By partnering with these excellent roasters, we’re in a position to assist the specialty espresso neighborhood each in Australia and overseas, the espresso farmers who provide them, and assist Australians discover the appropriate beans for his or her style and machine.”

This press launch was supplied to Sprudge for Sprudge Press Releases. Fascinated by submitting a press launch? Get in contact!




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