HomePizzaPapa Johns names Mark Shambura as CMO

Papa Johns names Mark Shambura as CMO

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Papa Johns has appointed Mark Shambura to chief advertising officer. Shambura will oversee model and promoting; media and subject activation; menu technique and product innovation and the digital buyer expertise, together with Papa Johns owned channels, loyalty program and aggregator partnerships, in line with a press launch.

“Mark joins our Papa Johns group with over twenty years of promoting expertise, together with a decade with eating places, the place he is delivered impactful advertising methods with a digital-first, analytics-led method,” Rob Lynch, president and CEO of Papa Johns, mentioned within the press launch. “Mark’s consumer-centric mindset shall be important as we proceed to reinforce each single touchpoint of the shopper expertise — from our digital channels to our menu to our model — to drive engagement and progress.”

Shambura joins Papa Johns from MOD Pizza, the place he served as chief advertising officer. Previous to MOD, he served as government director of Advertising and marketing at Chipotle Mexican Grill.

“Papa Johns is probably the most thrilling model within the pizza class, with excessive model recognition, an innovation observe file and super alternative for progress within the U.S. and globally,” Shambura mentioned within the press launch. “By delivering on its iconic model promise of Higher Elements. Higher Pizza, Papa Johns has persistently set itself aside with its premium positioning. As well as, I am excited to hitch a group that emphasizes the significance of tradition and lives its core values.”

Papa Johns operates greater than 5,700 eating places in roughly 50 nations and territories.

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