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Joe Espresso Companions With BKON, Turning into The First Roaster To Debut Coldstretto


NEW YORK, NEW YORK – MOORESTOWN, NJ – April 5, 2023Joe Espresso is leaning
into the brand new espresso class that’s Coldstretto, launching it in choose New York areas this summer time with plans for full rollout this Fall. Coldstretto is Joe Espresso’s automobile to effectively ship the highest-quality chilly espresso expertise in and outdoors their retail areas, enabling important development alternatives for the model.

This press launch was supplied to Sprudge for Sprudge Press Releases. Fascinated with submitting a press launch? Get in contact! Latest releases:

Made potential by BKON’s RAIN® (Reverse Atmospheric Infusion®) expertise, Coldstretto is
the one shelf-stable, ready-to-use chilly espresso that captures the signature taste of a model’s established espresso providing. It eliminates the time, value, coaching, and spatial constraints related to chilly espresso drink creation. Manufacturers can now ship optimum and constant shopper taste experiences, wherever drinks are consumed: coffeehouse, restaurant, workplace, house, and past.

BKON and Joe Espresso have a storied historical past collectively, with BKON serving as Joe’s chilly brew
focus and RTD extraction associate since 2021. “We skilled a surge in chilly brew
gross sales after changing immersion brewing with our RAIN-brewed chilly brew focus,” stated Lee Harrison, Vice President of Operations for Joe Espresso. “The standard, stability, consistency, and effectivity of our product improved in a single day, and our prospects observed. BKON’s dedication to taste integrity and collaboration left us wanting to expertise and collaborate on their latest innovation, Coldstretto.”

Chilly brew’s rise in reputation has given technique to chilly espresso-based drinks changing into the
dominant consumption desire, popularized by the influential Millennial and Gen Z
shopper. Elevated recipe innovation and the attract of chilly espresso beverage customization
have additional sophisticated operations. Joe Espresso recognized Coldstretto because the breakthrough that maintained their high-quality requirements and simplified your entire course of of creating chilly
espresso drinks. Its distinctive sensory expertise is an thrilling mixture of chilly brew’s clean mouthfeel with the brilliant notes and lingering end of nice espresso.

joe coffee bkon

“Our first style expertise was scrumptious—the Coldstretto model had all of the nuance of taste
and acidity that we love about our beloved home espresso,” stated Amaris Gutierrez-Ray, Senior
Director of Espresso & Roasting.

Along with growing the pace of drink creation by over 500%, Coldstretto unlocks an
solely new period of chilly espresso beverage creation. The affect on Joe Espresso’s wholesale
enterprise is the place the chance magnifies. Foodservice venues that have been beforehand excluded
from promoting chilly espresso as a consequence of gear prices, area constraints, or labor challenges, can
now simply innovate the very best high quality chilly espresso menu with Joe Espresso’s signature taste

“We’re dedicated to equipping our wholesale companions with the data and instruments to take
their enterprise to the following stage,” stated Jonathan Rubinstein, Founder and CEO of Joe Espresso.
“Coldstretto is an thrilling alternative for us to ship on our model promise of wonderful high quality to areas past Joe Espresso retail shops, enabling our prospects to skillfully compete within the chilly espresso class.”

Specialty Espresso Expo attendees shall be among the many first to expertise Coldstretto. A collection of espresso drinks made with Waverly Coldstretto highlighting the distinctive taste and
simplified person expertise of this extraction shall be accessible in BKON Sales space 2239.

“We had an early imaginative and prescient, way back to 2017 that Coldstretto would allow development alternatives that have been beforehand unachievable,” stated BKON President Lou Vastardis. “We’ve all the time admired Joe Espresso’s management in specialty espresso and couldn’t be extra excited to work alongside them to be the primary roaster to convey Coldstretto to commercialization.”

About Joe Espresso
Joe Espresso, New York’s specialty espresso roasters and early pioneers of the Third Wave espresso motion, was based in 2003 by Jonathan Rubinstein and his household within the coronary heart of Manhattan’s Greenwich Village. The New York-based assortment of beloved and award-winning cafes is finest identified for brewing the very best high quality cup, all the time served with heat and real hospitality. A house away from house for its friends to perk up, collect, work, and chill out and designed as locations for and of the group since its begin as a single espresso store on Waverly Place and Homosexual Road, Joe has since nestled into a number of the finest corners of New York Metropolis. The corporate roasts 100% of its personal espresso in its Lengthy Island Metropolis roastery and is the espresso purveyor of lots of the nation’s most esteemed eating places and cafes.

About BKON
BKON is a extremely specialised espresso extraction firm with a patented brewing expertise referred to as RAIN® (Reverse Atmospheric Infusion®). We’re on a mission to create probably the most flavorful and modern extractions for quality-conscious manufacturers. RAIN’s superpower is its potential to supply optimum taste outcomes at excessive concentrations, enabling manufacturers to ship café-fresh drink experiences from shelf-stable packaged merchandise. BKON’s extraction experience and partner-obsessed method helps catapult manufacturers to chilly espresso greatness. For extra data go to www.bkonbrew.com. Keep related on Instagram @bkonbrew.

This press launch was supplied to Sprudge for Sprudge Press Releases. Fascinated with submitting a press launch? Get in contact!




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